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Chado Advertising & Design has begun work on a new website for Trophy Fly Fishing Adventures, a unique saltwater fly fishing guided trip in pursuit of the elusive Roosterfish. These highly sought after trophy fish can easily sense predators and are particular about the fly and presentation making them very difficult to catch without the help of an experienced guide. Recently, with the release of the fly fishing documentary Running Down The Man, shot on location, there has been increased interest in this big game fish with anglers traveling from all corners of the world for their chance to hook the legendary species.

The fly fishing adventure is located in Cabo Pulma Mexico on the Baja Peninsula with lodging available through Cabo Pulmo Eco Palapa. Cabo Pulmo Eco Palapa offers comfortable accommodations right on the beach and “off the grid” where guests can enjoy tranquility and solitude living far away from civilization.

The new website will feature information about the guided adventure, accommodations, the unique location, the Rooster Fish, and video clips from Running Down The Man. Other features include search engine optimization, a custom content management system, updateable photo galleries, and PayPal functionality. There will also be social media integration to the GetReeled community and YouTube. Please follow the Chado blog for further updates.

Chado Advertising & Design is pleased to announce that we will be working on a new identity development campaign for Corner 90, an upscale restaurant in the trendy Kwun Tong district of Hong Kong that serves healthy, fusion and contemporary style food. Corner 90’s unique menu will include a collection of ethnic and fusion food as diverse as Hong Kong itself with European, Indian, Western, and Asian offerings. Deliverables for this campaign include a new logo and tagline, along with stationary, letterhead, envelopes, three sets of menus, placemats, sales flyers, and two multipurpose advertisements. This identity development campaign will capture the inviting atmosphere, unique culinary offerings, and unforgettable dining experience Corner 90 has to offer. Continue to follow the Chado blog for further updates!

Chado Advertising & Design is currently taking on new clients! Our firm is continuing to grow and as we finish current projects we are on the lookout for new projects and accepting new clients. If your business is looking to update current visual communications, introduce your brand or products to another country or culture, or starting fresh with new identity and brand development we would love to talk with you to see how we can help you meet your goals.

Chado is a full service advertising and design firm, meaning we have the capabilities to develop all types of communication including print, broadcast, and digital media. We have developed successful visual communication pieces from engaging corporate videos to extensive, full-color, catalogs and everything in between. No matter what direction you want to take your brand, Chado can devise an effective solution to meet your goals and take your brand to the next level. Our current clients range from small local businesses to large multinational corporations and we are very good at working within your budget. If you want to introduce your brand to an international audience, increase your presence online, or simply grow your customer base within your local community, Chado has the skills, talents, and abilities to help your brand breathe with gripping visual communications and solid brand strategies. Feel free to contact us at anytime and we can sit down with you to show you previous work examples, discuss your goals, and aspirations and come up with an effective marketing strategy.

The newly redesigned website for Chado Advertising & Design has officially launched. This new site has been redesigned to have a new look similar to this blog, a flash slideshow showcasing recent work, and has additional content added. There are also links to all of Chado’s social media pages, more detailed case studies, team bios, and an added link to XCD, our cross cultural design social network. This new website is easier to navigate and has a new look more consistent with Chado Advertising & Design. Check it out at www.chado-design.com!

Chado Advertising & Design just launched a new social networking forum called XCD: Cross Cultural Design where users can come together to share ideas, innovations, experiences, and work in the field of creative communication design, specifically dealing with cross cultural communication where design transcends socio-cultural boundaries for international marketing. Users sign up to enter the new web community where they can upload pictures, videos, and articles to share their work and experiences with design enthusiasts, students, and other creatives. Users can also form groups, post events, and discuss topics in the forum. There will also be short webisodes produced by Chado Advertising & Design called Black&White Discussions where enthusiasts and experts in different fields will come together to discuss current advertising and design topics, trends, and their predictions for the future of this exciting field.

Visit  X.C.D: Cross Cultural Design here to join the network, connect with others, and share your experiences and knowledge.

Chado Advertising & Design recently launched a new corporate website for the EPIC Group, a garment manufacturer based in Hong Kong. The EPIC group sought out a company that could help deliver their message and develop their visual communication strategies, differentiate from competitors to gain a competitive advantage and ultimately open new lines of communication to foster relationships with new business partners worldwide. Chado is a full-service marketing agency that offers effective visual solutions in broadcast, print, web advertising, new media, and other forms of design creating original and memorable approaches to reach customers. Chado specializes in developing creative visual communications striving to position international brands so they have universal appeal among different cultures to bridge socio-cultural gaps to share the client’s message. Chado created a full integrated marketing campaign for the EPIC group redesigning their logo and marketing materials, creating a corporate video, designing tradeshow displays, shooting photography and developing advertisements.

Chado has previous experiences overcoming cross-cultural differences to promote foreign brands in new markets; working with the food manufacturer Delicasa out of Spain, they recently introduced the foreign food concept of small part packages Tapas to U.S. consumers by rebranding the product and redesigning the packaging to appeal to a Western market.  Chado is also in talks with another Hong Kong firm to help them expand their global presence and develop more international business.

You can view the new corporate website here.

View the Chado Case study here.

Although YouTube is still top dog for viewing online video Facebook continues to innovate and get results. By constantly adding new tools while increasing users they are living up to the hype. A recent cnet report based on Nielsen Video Census statistics has reported that facebook is now the third most popular place to view videos online behind YouTube and Hulu. With the popularity of viewing videos online grows along side social networking facebook has successfully merged the two innovative concepts and evolved into a one stop media portal.

In related news Chado has posted videos from past campaigns and they are available for viewing on Chado’s facebook fan page. To visit Chado’s fan page and view the newly uploaded videos click here.