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Posts Tagged ‘chado advertising & design’

Chado Launches New Photography Section

Friday, April 30th, 2010

Chado Advertising & Design has just launched a Photography section to our website to showcase our photography services. Chado offers photography services in-house to capture high quality images for our different projects and campaigns. Chad Brown, our creative director, is also a seasoned professional art director/photographer, specializing in corporate, lifestyle, and cultural photography, creating dramatic photographs of people, sports, locations, and concepts to successfully capture the look and emotion of the brand. Chad shoots in an editorial style that artistically blends traditional and journalistic styles that focus on composition while using the images to tell a story. This style is perfect for high concept campaigns because it not only aesthetically pleasing but it also conveys emotion while communicating brand messages through the images.
The new Photography section of the site features flash slideshows for corporate, lifestyle, and cultural categories showcasing a variety of high-quality images from past campaigns and Chad’s travels around the world. Visit the new pages and check back frequently for new images and updates.

New Chado Advertising & Design Website Launched

Monday, December 21st, 2009

The newly redesigned website for Chado Advertising & Design has officially launched. This new site has been redesigned to have a new look similar to this blog, a flash slideshow showcasing recent work, and has additional content added. There are also links to all of Chado’s social media pages, more detailed case studies, team bios, and an added link to XCD, our cross cultural design social network. This new website is easier to navigate and has a new look more consistent with Chado Advertising & Design. Check it out at www.chado-design.com!

Epic Group Website Launched

Monday, November 30th, 2009

Chado Advertising & Design recently launched a new corporate website for the EPIC Group, a garment manufacturer based in Hong Kong. The EPIC group sought out a company that could help deliver their message and develop their visual communication strategies, differentiate from competitors to gain a competitive advantage and ultimately open new lines of communication to foster relationships with new business partners worldwide. Chado is a full-service marketing agency that offers effective visual solutions in broadcast, print, web advertising, new media, and other forms of design creating original and memorable approaches to reach customers. Chado specializes in developing creative visual communications striving to position international brands so they have universal appeal among different cultures to bridge socio-cultural gaps to share the client’s message. Chado created a full integrated marketing campaign for the EPIC group redesigning their logo and marketing materials, creating a corporate video, designing tradeshow displays, shooting photography and developing advertisements.

Chado has previous experiences overcoming cross-cultural differences to promote foreign brands in new markets; working with the food manufacturer Delicasa out of Spain, they recently introduced the foreign food concept of small part packages Tapas to U.S. consumers by rebranding the product and redesigning the packaging to appeal to a Western market.  Chado is also in talks with another Hong Kong firm to help them expand their global presence and develop more international business.

You can view the new corporate website here.

View the Chado Case study here.