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	<title>Chado Blog &#187; Blog Posts</title>
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	<link>http://www.chado-design.com/blog</link>
	<description>Communcation Design. Advertising Design. Technolgy. Design Theory.Brand Awareness. Identity Development</description>
	<lastBuildDate>Tue, 31 Aug 2010 19:02:03 +0000</lastBuildDate>
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		<title>&#8220;The Last Exorcism&#8221; Viral Campaign Possesses Chatroulette</title>
		<link>http://www.chado-design.com/blog/2010/08/31/the-last-exorcism-viral-campaign-possesses-chatroulette/</link>
		<comments>http://www.chado-design.com/blog/2010/08/31/the-last-exorcism-viral-campaign-possesses-chatroulette/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 18:50:24 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[brilliant]]></category>
		<category><![CDATA[chatroulette]]></category>
		<category><![CDATA[demographic]]></category>
		<category><![CDATA[scary]]></category>
		<category><![CDATA[the last exorcism]]></category>
		<category><![CDATA[viral]]></category>
		<category><![CDATA[webcam]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=468</guid>
		<description><![CDATA[
Leading up to their newest release “The Last Exorcism”, a film by the brilliant Eli Roth about a young girl possessed by an evil spirit, Lions Gate Entertainment ran a great viral campaign on the webcam driven social site Chatroulette. If you are unfamiliar, Chatroulette is a site that allows users to randomly connect with [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/08/31/the-last-exorcism-viral-campaign-possesses-chatroulette/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Roger Federer &amp; Gillette Take A Shot At Viral Marketing</title>
		<link>http://www.chado-design.com/blog/2010/08/18/roger-federer-gillette-take-a-shot-at-viral-marketing/</link>
		<comments>http://www.chado-design.com/blog/2010/08/18/roger-federer-gillette-take-a-shot-at-viral-marketing/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 23:16:14 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[crew]]></category>
		<category><![CDATA[Gillette]]></category>
		<category><![CDATA[photoshoot]]></category>
		<category><![CDATA[Razors]]></category>
		<category><![CDATA[Roger Federer]]></category>
		<category><![CDATA[stunt]]></category>
		<category><![CDATA[Tennis]]></category>
		<category><![CDATA[Trick shot]]></category>
		<category><![CDATA[viral marketing]]></category>
		<category><![CDATA[viral video]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=465</guid>
		<description><![CDATA[
Earlier this week Gillette posted a viral video on their YouTube channel featuring Roger Federer knocking a can off a crew member’s head during a photo shoot. Although obviously staged, the video is a good example of how brands can effectively advertise using viral video. Although the video is shot in high definition quality, certain [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/08/18/roger-federer-gillette-take-a-shot-at-viral-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Happy Landing To Potential PR Nightmare</title>
		<link>http://www.chado-design.com/blog/2010/08/12/happy-landing-to-potential-pr-nightmare/</link>
		<comments>http://www.chado-design.com/blog/2010/08/12/happy-landing-to-potential-pr-nightmare/#comments</comments>
		<pubDate>Thu, 12 Aug 2010 18:12:55 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Bad Press]]></category>
		<category><![CDATA[hero]]></category>
		<category><![CDATA[jet blue]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[steven slater]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=462</guid>
		<description><![CDATA[
Earlier this week when JetBlue flight attendant Steven Slater, fed up with abusive passengers, snapped and quit his job in the likely most grandiose way imaginable it could have been a massive PR nightmare for the low cost airliner. After all, after a confrontation with a rude customer, he reportedly got on the PA system [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>NFL Sunday Ticket Ad Campaign Begins</title>
		<link>http://www.chado-design.com/blog/2010/08/03/nfl-sunday-ticket-ad-campaign-begins/</link>
		<comments>http://www.chado-design.com/blog/2010/08/03/nfl-sunday-ticket-ad-campaign-begins/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 04:23:07 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=460</guid>
		<description><![CDATA[
It’s that time of the year again! Football season is right around the corner and the media is already buzzing. Brett Favre is announcing his retirement that will not happen and cable providers are starting to promote NFL sports packages. This year, to promote their NFL Sunday Ticket package, DirecTV is reportedly spending close to [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/08/03/nfl-sunday-ticket-ad-campaign-begins/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Chado Begins Work On A New Website</title>
		<link>http://www.chado-design.com/blog/2010/07/30/chado-begins-work-on-a-new-website/</link>
		<comments>http://www.chado-design.com/blog/2010/07/30/chado-begins-work-on-a-new-website/#comments</comments>
		<pubDate>Sat, 31 Jul 2010 02:14:20 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[anglers]]></category>
		<category><![CDATA[Baja]]></category>
		<category><![CDATA[Cabo Pulma]]></category>
		<category><![CDATA[Chado Links]]></category>
		<category><![CDATA[CMS]]></category>
		<category><![CDATA[fly fishing]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[Mexico]]></category>
		<category><![CDATA[Paypal]]></category>
		<category><![CDATA[Photo gallery]]></category>
		<category><![CDATA[roosterfish]]></category>
		<category><![CDATA[Running Down The Man]]></category>
		<category><![CDATA[saltwater]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[trophy fly fishing adventures]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=448</guid>
		<description><![CDATA[
Chado Advertising &#38; Design has begun work on a new website for Trophy Fly Fishing Adventures, a unique saltwater fly fishing guided trip in pursuit of the elusive Roosterfish. These highly sought after trophy fish can easily sense predators and are particular about the fly and presentation making them very difficult to catch without the [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/07/30/chado-begins-work-on-a-new-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Chado Begins A New Identity Development Campaign</title>
		<link>http://www.chado-design.com/blog/2010/07/30/chado-begins-a-new-identity-development-campaign/</link>
		<comments>http://www.chado-design.com/blog/2010/07/30/chado-begins-a-new-identity-development-campaign/#comments</comments>
		<pubDate>Sat, 31 Jul 2010 01:59:27 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[advertisements]]></category>
		<category><![CDATA[Asian Food]]></category>
		<category><![CDATA[Chado Links]]></category>
		<category><![CDATA[Corner 90]]></category>
		<category><![CDATA[envelopes]]></category>
		<category><![CDATA[European Food]]></category>
		<category><![CDATA[hong kong]]></category>
		<category><![CDATA[Indian food]]></category>
		<category><![CDATA[Kwun Tong]]></category>
		<category><![CDATA[letterhead]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[menues]]></category>
		<category><![CDATA[placemats]]></category>
		<category><![CDATA[Restaurant]]></category>
		<category><![CDATA[sales flyers]]></category>
		<category><![CDATA[stationary]]></category>
		<category><![CDATA[tagline]]></category>
		<category><![CDATA[Western Food]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=445</guid>
		<description><![CDATA[Chado Advertising &#38; Design is pleased to announce that we will be working on a new identity development campaign for Corner 90, an upscale restaurant in the trendy Kwun Tong district of Hong Kong that serves healthy, fusion and contemporary style food. Corner 90’s unique menu will include a collection of ethnic and fusion food [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/07/30/chado-begins-a-new-identity-development-campaign/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Precision Targeting Billboards Look Back</title>
		<link>http://www.chado-design.com/blog/2010/07/25/precision-targeting-billboards-look-back/</link>
		<comments>http://www.chado-design.com/blog/2010/07/25/precision-targeting-billboards-look-back/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 06:32:46 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[billboard]]></category>
		<category><![CDATA[Camera]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[new]]></category>
		<category><![CDATA[Targeting]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[visual]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=442</guid>
		<description><![CDATA[Japan has recently introduced new digital advertising billboards for a trial run that utilizes exciting new technology that could potentially change the face of visual advertisements. Although it is still in its test phase, the new technology fits billboards with specialized cameras that can read the gender and approximate age of its viewers and tailor [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/07/25/precision-targeting-billboards-look-back/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Ultimate Battle of the Cheese Flavored Snacks Has Begun!</title>
		<link>http://www.chado-design.com/blog/2010/07/16/the-ultimate-battle-of-the-cheese-flavored-snacks-has-begun/</link>
		<comments>http://www.chado-design.com/blog/2010/07/16/the-ultimate-battle-of-the-cheese-flavored-snacks-has-begun/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 22:12:23 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[battle]]></category>
		<category><![CDATA[battle of the cheetos]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[branded content]]></category>
		<category><![CDATA[brilliant]]></category>
		<category><![CDATA[cheetos]]></category>
		<category><![CDATA[chester cheetah]]></category>
		<category><![CDATA[crunchy]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Frito Lay]]></category>
		<category><![CDATA[game]]></category>
		<category><![CDATA[mutiplayer]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puffs]]></category>
		<category><![CDATA[viral]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=438</guid>
		<description><![CDATA[
Frito Lay’s Cheetos have launched an ambitious new online campaign that is surprisingly very effective. It is entertaining, engaging, and very impressive considering it is a viral game centered around cheese flavored snack products.
In their campaign titled “Battle of the Cheetos” users pick a side; crunchy or puffy and do battle with other users online. [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/07/16/the-ultimate-battle-of-the-cheese-flavored-snacks-has-begun/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Inception&#8217;s Outstanding Billboards</title>
		<link>http://www.chado-design.com/blog/2010/07/06/inceptions-outstanding-billboards/</link>
		<comments>http://www.chado-design.com/blog/2010/07/06/inceptions-outstanding-billboards/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 23:59:09 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[billboard]]></category>
		<category><![CDATA[christopher nolan]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[inception]]></category>
		<category><![CDATA[new york]]></category>
		<category><![CDATA[summer movie]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=433</guid>
		<description><![CDATA[
This summer movie season has been riddled with flops and underperforming films. With movies like Knight and Day and Grownups making their run, the only beacon of hope for a decent summer movie is Christopher Nolan’s upcoming Inception. Nolan’s newest offering has been receiving a lot of attention and is the only upcoming movie of [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/07/06/inceptions-outstanding-billboards/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>7-11 Launches A Cross-Promotional Campaign With FarmVille</title>
		<link>http://www.chado-design.com/blog/2010/07/05/7-11-launches-a-cross-promotional-campaign-with-farmville/</link>
		<comments>http://www.chado-design.com/blog/2010/07/05/7-11-launches-a-cross-promotional-campaign-with-farmville/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 21:25:37 +0000</pubDate>
		<dc:creator>presher</dc:creator>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[7-11]]></category>
		<category><![CDATA[7-Eleven]]></category>
		<category><![CDATA[co-branding]]></category>
		<category><![CDATA[Cross promotion]]></category>
		<category><![CDATA[Farmville]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[video games]]></category>
		<category><![CDATA[Zynga]]></category>

		<guid isPermaLink="false">http://www.chado-design.com/blog/?p=431</guid>
		<description><![CDATA[
The super popular Facebook app/real-time farming simulator FarmVille has recently began a cross-promotion campaign with 7-Eleven convenience stores. The cross-promotional campaign features signage and Farmville branded snacks. The campaign also introduces limited edition Farmville items that are only available with the purchase of 7-11 FarmVille Food. The items, which are unlocked with special codes on [...]]]></description>
		<wfw:commentRss>http://www.chado-design.com/blog/2010/07/05/7-11-launches-a-cross-promotional-campaign-with-farmville/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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